The creation of the Stamattina collection began as
an idea in the spring of 2010. Michael and I have been involved in the
home textile industry, specifically the bedding industry, for years
(more than 50 between the two of us) and have worked with some of the
finest bed linen companies around. We have watched as the industry
expanded and then contracted. We have always felt it is important to
have constant dialogue with our customers asking them what the consumer
is requesting as well as where they see a void in the market. One of
the constant requests we heard was that our specialty linen retail
stores were looking for classic prints, preferably percale, with a good
hand that could be integrated into many bedrooms. The price had to be
fair. The quality of the cotton and the sewing had to reflect the
price.
With
those parameters in mind, we made the decision to work with an Italian
supplier for our fabrics. Italian bedding has always been recognized,
deservedly, as superior in quality. We identified the supplier and
created a small, tight collection of prints in limited colors. The
colors and designs could work independently or be combined to create a
fresh, crisp bedding collection. The look would be classic. The colors
selected would be consistent in each year�s collection so that if
customers chose, they could add on new items year after year that would
work back with the original designs. Our feeling was that retail
customers would not necessarily want to change an entire room if they
needed to freshen their bedding, but they might want a portion of the
bed to be new and updated.
It
was also important to us that the collection should be Made in the
USA. We are passionate about supporting jobs here. We found two
workrooms that we felt would give us great quality. I am pleased to say
that both are local, New York workrooms. There is still manufacturing
in New York and one of our goals is to do our part to keep it here!